ASDAN China BUSINESS SIMULATION Open Tournament

4001-699-686

Introduction

ASDAN China Simulation Business has been holding for around 12 years since 2010. Nearly 60,000 students from both key middle schools and international schools have participated across the country.

he activity simulates the company operation, the road show, trading challenge and so on, by relying on a virtual system to simulate the completely free marketplace. In this way, students can truly experience the entrepreneurial process of product design, marketing, brand planning, company operation and project management.

WYEF business competition will invite hundreds of outstanding teams from over 100 regional rounds to participate. Besides, the conference will also invite business leaders, economists, corporate executives to share their business insights and career development.

The Open Tournament Committee aims to provide young talents a chance to realize their dreams of becoming entrepreneurs. Anyone interested in business is welcome to register for the competition.

Activity

The activity simulates the company operation, the road show, trading challenge and so on, by relying on a virtual system to simulate the completely free marketplace. In this way, students can truly experience the entrepreneurial process of product design, marketing, brand planning, company operation and project management.

Operations

Students will decide on their company's financial aspects by choosing how to spend the initial investment. These financial decisions include staff numbers, salaries, marketing and research costs and also the price of their products.

Roadshow

Apart from the operation rounds, students need to prepare three roadshow presentations. The topics are usually related to real-world business logic, integrated as projects, aiming to give students an understanding of skills needed in order to become an entrepreneur.

Trading

Each company has different resources. The goal for all companies is to get all resources and develop the most successful trading strategy in the market. They will practice their negotiation skills through buying and selling.

SDG Academic Themes

Each month focus on a different business theme drawn from the UN's 17 Sustainable Development Goals (SDG). The Organizing committee hopes to cultivate a future generation of socially responsible business leaders who understand the business world, care about practical issues, and use business to change people's lives and make the world a better place!

Business Simulation &Sustainable Development Goals

Leading entrepreneurs of tomorrow:Creating innovative business blueprints to achieve global sustainability

While the ASDAN BS helps students develop their financial, business skills and entrepreneurial mindset, it aims to instill a sense of social responsibility in the young participants.ASDAN hopes to ingrain the concept of sustainability in these future entiepreneurs' mindset while solving real life problems with their business concepts. In 2021, ASDAN started to incorporate the United Nations Sustainable Dvelopment Goals (SDG) as a monthly theme for Business Simulations. Participants are given an 'SDGChallenge' and are asked to propose sustainable business solutions focu:ing on the monthly chosen SDG. They are encouraged to present practical ways to solve numerous globalproblems. At the end of 2021 over 10,000 students from 400+ schools acoss China had participated in ASDAN Business Simulations.

Agenda

Shanghai

28th July - 1st August 2023

English

Jul - 28th Jul - 29th Jul - 30th Jul - 31th Aug - 1st
Morning Registration Company Establishment:
Operation Round 2&3
Task Preparation：
Roadshow 2 Preparation		 Company Growth:
Operation Round 4
Roadshow 2:
Market Recognition		 Company Expansion II:
Operation Round 6
Roadshow 3:
Market Battle		 Departure
Afternoon Opening Ceremony
Rules Intro
Company Start-up:
Operation Round 1		 Trading Game
Task Announcement:
Roadshow 3
Announcement		 Company Expansion I:
Operation Round 5		 Company Maturity:
Operation Round 7&8
Evening Roadshow 1:
Market Entry
Task Announcement:
Roadshow 2
Announcement		 WYEF Special Events Social Night Talent Show
Award Ceremony

* Subject to change

Awards

Gold Winner: 1 team

Silver Winner: 1 team

Bronze Winner: 1 team

Investor Excellence

Award Best Excellence

Award Top Trading Team

Student Testimonials

From how to conduct industry research, to finally put the idea of entrepreneurship into practice, we completed a complete business operation process in the challenge. One of the most important things I learned was that in order to build a successful business, you must identify the needs of the consumer and the market first. This experience not only taught me how to write a complete business plan, but it also taught me how to design a compelling presentation that would appeal to potential consumers. You know, you only have 2 minutes to speak, but in that 2 minutes, you have to present the entire 10-page business plan to our prospective investors. That’s sounds very challenging.

—俞*悦

 Brighton College
Having participated in so many ASDAN simulation business challenges, I have learned a very important lesson: never reach an outcome until the last minute.Maybe a small physical object will cause us to lose all, or maybe a change in the algorithm will allow us to occupy the market in the end and upwind overturning. "Nervous" and "stimulate" have always been synonymous with business war, as CEO we need to constantly lead the team to overcome difficulties in business simulation, and go all out to deal with every link. Business simulation is never a battlefield of one person, but the tacit understanding and mutual support between teams. To have such a spirit, for us, is the real victory.

—崔*宁

North America International School